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Consuming dance

Author: Search for this author Dunagan, Colleen T. (author)
Statement of Responsibility: Colleen T. Dunagan
Medium identifier: SKH
Year: 2018
Publisher: New York, Oxford University Press
Media group: Buch
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Content

Consuming Dance examines dance in television and online advertising as both cultural product and cultural meaning-maker. Whether advertising clothes or technology, dance is a staple of advertising today. "Consuming Dance" offers a clear history and analysis of dance in advertising and demonstrates the ways in which the form articulates with informs and reflects the U.S. culture.

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Author: Search for this author Dunagan, Colleen T. (author)
Statement of Responsibility: Colleen T. Dunagan
Medium identifier: SKH
Year: 2018
Publisher: New York, Oxford University Press
Works included: Dance-in-advertising, affect, and contagious movement -- Commercials as discursive assemblages -- Correspondence and difference : creating rapport through intertextuality, Consumer culture and appropriation : advertising, dance, and social identity -- Subjectivity and performative consumption
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Classification: Search for this systematic He
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ISBN: 978-0-19-049137-6
ISBN (2nd): 978-0-19-049136-9
Description: 252 Seiten : Illustrationen
Tags: Kommerzialisierung; Fernsehen; Tanz <Motiv>; Medien; Soziologie; Kulturgeschichte; USA; Media; Dance / Sociological aspects
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Language: Englisch
Media group: Buch